Viz2b

Visuals for symbolic marketing.

Designed to be seen, recognized, and remembered

Our visuals are inspired by the deepest archetypal forms shared by human beings.
A universal, symbolic, and direct language to convey messages, values, and identity faster, more effectively, and memorably.

The Science Behind

The power of primordial codes: why the brain responds to symbols

Before words and logic, our brain processes images, shapes, and ancestral meanings. Through Symbolic Marketing, we transform your brand's complexity into visual codes that your customer's subconscious recognizes instantly.

GEOMETRY

Archetypal Shapes and Geometries

Every geometric structure speaks directly to the subconscious, evoking balances, tensions, and universal meanings that define the brand's visual architecture.

CHROMATICS

Chromatic Frequencies

Colors trigger immediate neurochemical responses even before rationalization, anchoring the brand identity to precise emotional and trust states.

DYNAMICS

Movement and Visual Rhythm

Trajectories, rhythms, and visual tensions guide the viewer's gaze, creating a dynamic sequence that resonates with the observer's mind.

ICONOGRAPHY

Symbols and Ancestral Signs

Coded objects and symbols bypass cognitive resistance, instantly conveying complex values, authority, and market positioning.

Fields

Fields of Application

Symbolic Marketing finds space in contexts where visual perception precedes rationalization. Applied to a company's strategic levers, it transforms concepts and values into immediate codes capable of speaking directly to the observer's unconscious.

Branding and Brand Positioning

Indispensable for creating or renewing the identity of a company, product, or service. It provides the visual key to give deep and coherent meaning to every corporate touchpoint.

Advertising Campaigns and Video Marketing

Decisive in multi-channel advertising. The use of shared symbols and movements creates an immediate connection prior to the rational understanding of the message. It increases target attention span by communicating in a direct, instinctive, and effective way.

Strategic Communication and Memorability

Essential when a brand or product needs to stand out from competitors' background noise, transforming a simple concept into a recognizable and memorable message.

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CONTACTS

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EXPLORE

National Symbols Archive

Browse the archive and download all World flags.
4K videos and images for personal, educational, and commercial use.